The unique La Gemma design concept blends classic Italian style with modern amenities, creating a luxurious yet homey atmosphere—minimalism isn't the goal here. We absolutely love their use of greens and pinks, wallpapers and paneling—like Albert in Hitch says, "it just works!". Thought up and created by a chic fashion and real estate family, La Gemma is all thanks to the Cecchis. If you don't like the color green and/or velvet La Gemma will convince you otherwise. The location is as good as it gets, whether you want to do the full-on tourist experience or change it up and try to blend in with the locals, you’re close to both sides.

There are 39 exquisite rooms & suites, consistent with the rest of the hotel—you'll likely want to post this one to instagram, it's certainly worthy. The junior suites (some of them) have terraces for that little bit extra, if you're looking for outdoor space, the Loft suites also have delightful and private outdoor patios. All rooms come with premium King beds, and if you’re a group of four, the two bedrooms suites are a great option, each with their own bathroom. Should you require an extra bed, the team can fashion a fold out bed with no problems. Minibars with complimentary soft drinks are a fun little perk in all the rooms, and the marble walk-in showers here are an Italian retreat in themselves.

Luca's Ristorante is well looked after, serving the taste of Florence, by a Michelin Star Chef. Luca’s is a dreamy art deco space, with velvet cocktail chairs and banquettes and a wall of wines that glows like a Byzantine altarpiece. Chef Paulo Airaudo has taken classical Florentine cuisine, and given it a refreshing modern twist. Head to Luca's Bar for a pre or post dinner drink—where they say, 'the drinks tell a story'. The local and seasonal ingredients make the cocktails even better.

The team at Allure spa  don't rest until you've completely melted away like a gelato on an Italian summer day. Nothing but the best is used on your skin, the premium products from biologique recherche sooth and delight.

*pricing is subject to change—contact us for updated rates for your dates